How to Invest in eCommerce ?
eCommerce is a new form of commercial transaction that takes place online and without the need for any business on the ground as is the case with traditional trade. The advantage of this type of trade is that you can work with it from anywhere and at any time as long as you have a computer and an Internet connection, and it does not require you to have a large capital, but you can start with any amount.eCommerce is based on digital technologies such as electronic money transfer, online...
Effect of search engines on your business
How is search conducted?Searches are usually conducted using keywords on (images, videos, audio-visual materials, places, news and services.)When performing a search for any word, information or service on such search engines as Google, Yahoo or Bing, the results offered to you are arranged according to complex algorithms. These algorithms take into consideration several factors to determine which web page should be ranked first, which page is ranked second and so on for the rest of...
An overview of business intelligence and its importance to your business
Provided by Potential.com, Content Partner for SME Knowledge UAE Business Intelligence (BI) refers to an IT-based process of collecting, analyzing, forecasting, and improving business performance, based on past raw data, for the purposes of extracting actionable insight from existing data, mitigating risk, and supporting the strategic decision-making process. So how can you successfully enable data to get transformed into knowledge that drives business growth? Clearly define your business...
Should Your Business Have a Podcast?
Provided by Potential.com, Content Partner for SME Knowledge UAE Your business probably has a website, Twitter account and Facebook page, but does it need a podcast? Consumers enjoy podcasts because it gives them alternative and more convenient ways to consume content, says Deborah Shane, a Florida-based branding expert and podcast host. She says that more professionals are using podcasts as a marketing tool to establish expertise and distinguish themselves from the competition....
Why So Many People Resist Networking and Miss Out
Provided by Potential, Content Partner for SME Knowledge UAE Every year, more evidence comes out on the success people have using networking to grow and promote their businesses. But I still see so many people who, for one reason or another, continue to resist networking. I began to wonder why so many business owners were still not sold on networking as a way to grow their business, given that marketing and advertising is so cost-prohibitive, whereas networking provides a...
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